TARGET AUDIENCES | GOOGLE ADWORDS CAMPAIGN
Target Audiences (Google AdWords): In Google AdWords, targeting the right audiences is required, In target audiences allow you to set up your campaigns to reach people. Advertisers targeting their ads with Search Network Campaign, Display Network Campaign, Search with Display Campaign, Video Campaign, Shopping Products. The audience targeting options available to PPC advertisers across both search and social are always extended. How to target your ads: Keywords targeting Interests Topics Placements targeting Demographics targeting Re-marketing Keyword targeting: Keywords targeting show ads to your matching keywords. AdWords uses your keywords to place your ads on websites, next to related content. Each match type can be pointed your ad to show for a customer's search in different ways. Keyword match types: Exact match keywords Phrase match keywords Domain match keywords Domain match identifier Negative match Interests & remarketing: Inte...